Ad Platform Lead Router
Every lead from Meta or LinkedIn Lead Ads is instantly logged to your CRM sheet, gets a quick auto-reply, and your sales team gets a Slack ping — so ad leads get contacted in minutes, not hours, using the platforms' own official lead-sync integrations.
Automation flow
Lead Ads Webhook
Receives the lead via the platform's official integration.
Normalize Lead
Cleans up name, email, phone, and campaign.
Add to CRM Sheet
Logs the lead with Status = New.
Instant Follow-up Email
Low-pressure acknowledgment.
Notify Sales
Slack alert for immediate personal follow-up.
How it works
- 1Someone submits a Lead Ads form on Meta or LinkedIn.
- 2Their details flow through the platform's official webhook/integration into this workflow.
- 3An IF node checks whether the lead has a usable email OR phone number — ad platforms occasionally send test/junk submissions with neither. Leads with real contact info get logged
Status = Newand go through the normal flow below; leads with neither get loggedStatus = Invalid - no email or phoneand stop there (no follow-up email, no Slack ping — there's nothing to contact them with anyway). - 4Valid leads get an instant, low-pressure follow-up email, and sales gets a Slack alert to follow up personally.
Services used
What you'll need
- An n8n Cloud or self-hosted account
- A Meta or LinkedIn Ads account with Lead Ads campaigns running, connected via their official native lead-sync integration (Meta's Lead Ads webhook or LinkedIn's Lead Gen Forms API — both send data directly through the platform's own integration, not scraped)
- A Google account (Sheets)
- A Slack workspace (optional)
What's included
- Uses platforms' official lead-sync integrations, not scraping
- Minutes-not-hours lead response time
- Route by campaign to different reps
- Easy to extend with a follow-up sequence
Estimate what this could save you
3.6 hours/month
≈ $108/month in your time
A rough estimate based on what you enter above — not a guarantee. Actual time saved depends on your process.
Make it yours
- Route by campaign name to different sales reps using a Switch node.
- Add lead scoring based on form answers (e.g. budget or company size fields) to prioritize hot leads.
- Chain into
sms-lead-follow-upfor a multi-touch follow-up sequence via text.
Works well with this automation
High-Value Lead Alert
Every lead gets logged — but only the big ones trigger a priority Slack + email alert to sales.
AI Customer Survey Insights Digest
Collects Google Forms survey responses as they arrive, then has AI write a weekly digest of sentiment, themes, and standout quotes.
AI Email Reply Drafter
AI drafts a reply to every real email that lands in your inbox — you review and hit send, nothing goes out automatically.
Save with the complete system: Sales & Lead Gen Bundle
Instead of buying separately: $215 — System: $99
Questions about this template
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- Difficulty
- Medium
- Setup time
- ~20 min
- Integrations
- 4
- Node count
- 9
- Format
- .json + guide